Min 0-10
You talk.
The brand, the spend, and the question that made you book. I take notes.
Taking 1-2 new clients this quarter
Free Google Ads audit call (30 minutes)
I open your account live and show you the one structural thing costing you the most. No deck, no proposal.
What you walk away with
- The one thing in your account that's quietly burning the most money.
- Whether it's worth fixing now, or whether you're already where you need to be.
- An honest read on whether your current agency is the problem or you are.
What this is not
- A discovery call where I qualify you for a sales call.
- A pitch with three tiered packages at the end.
- An automated email sequence that hounds you for two weeks after.
- Pick a time in my calendar. It opens in a new tab.
- Get the invite with the call link, straight to your inbox.
- Share your screen on the call, read-only. No prep needed.
€13M+ ad spend managedGoogle Partner since 20188+ years on Google Ads
Quick fit check
Don't book if I'm not the right fit.
It works for one kind of founder. If that's not you, keep the 30 minutes.
Book it if
- You're a DTC brand spending $20k+ a month on Google Ads ($10k+ if margins work).
- Your current agency is "fine" but you can't quite tell if it's working.
- You read your own P&L and the numbers don't match the reports.
- You'd rather hear "you're already doing it right" than be sold something.
Skip it if
- You're under $10k/month, the diagnosis won't pay off yet.
- You're looking for someone to also run Meta and TikTok.
- You want someone who'll execute every idea in your head without pushback.
- You're shopping seven agencies for proposals.
How the call goes
Three blocks. Thirty minutes.
Min 10-25
I open the account.
Structure first, numbers second. I say what I see as I see it.
Min 25-30
You decide.
Three options: do nothing, get a Written Diagnosis, or talk about ongoing work.
There is no fourth option where I "follow up."
What the call is
A check-up, not a sales call.
Like a good mechanic: look, say what you see, let the owner decide. Nobody gets upsold a new engine.
Real accounts · NDA
Where a first look can lead.
Same method, applied to one account at a time.
DTC eCommerce brand, previously stagnant account.
2.37× → 6.11×ROAS
$12.6K → $9.2Kmonthly spend, reduced
Spend went down. Return went up.
DTC eCommerce brand, PMax-heavy account.
-75%CPA
+163%ROAS
Full restructure, results inside 60 days.
My one promise.
If I can't see one real thing worth fixing in your account, I'll tell you that too.
Some accounts are already dialled in. Then you hear "you're good, here's what to watch" and we both move on.