Stagnant account
ROAS stuck for months. Restructured around margin, then spend came down.
2.37× → 6.11×ROAS
$12.6K → $9.2Kmonthly spend, reduced
Spend went down. Return went up.
Taking 1-2 new clients this quarter
Profit-first Google Ads for DTC brands.
For DTC brands spending $20k-$250k a month. One senior operator, no handoffs, every decision made on margin.
Ad spend managed€13M+
Years on Google Ads8+
Accounts audited100+
Clients max, always
6could take more. don't want to.
Brands I've worked with
Real accounts · NDA
Four accounts. Same method.
No brand names, the contracts say so. The numbers are straight from the accounts.
Feed recovery
Feed and Merchant Center fixed first.
4.32×blended ROAS
€873Krevenue tracked
PMax-heavy
Full restructure, results inside 60 days.
-75%CPA
+163%ROAS
Repeat buyers
Breakeven set on the first purchase alone.
0.65× → 1.85×ROAS, spend held flat
+$21.7Kconversion value
Stefan AndrasekGoogle Partner since 2018
Track record
8+ years. Six accounts at a time.
Google Partner since 2018, the last five years only DTC. I run every account myself. Nobody in between, so nothing gets lost on the way.
What I do
What you get.
One person does all four.
01
Every channel, one operator
Search, Shopping, PMax, Demand Gen. One head holding the whole account.
02
Products that actually show
Feed, titles, Merchant Center compliance. Check yours with the free feed audit.
03
Numbers you can trust
Tracking fixed before any bid changes. Bidding on bad data just loses money faster.
04
Reported in profit
Breakeven and margin, not ROAS alone. Don't know your number? Calculate it here.
Availability, not heroics
You text me. I answer.
Six clients max, so you never wait in a queue. No tickets, no junior asking who's free this week.
Rachel, eCommerce brand.
Client testimonials
What clients say.
Stefan is a strong Google Ads specialist with solid hands-on experience in e-commerce. He understands campaign structure, optimization, scaling, and performance management, while keeping a clear focus on growth, efficiency, and profit. Dependable, professional, and easy to work with. I'd gladly recommend him to anyone looking for a Google Ads expert focused on profitable growth.
We've collaborated with Stefan on several DTC brands, and I must say we've been incredibly happy with his work. His vast knowledge has been invaluable, and I'm grateful for the opportunity to have learned numerous tricks from his expertise.
I have worked with numerous marketing technicians. I wouldn't put Stefan in that category. He operates at a much higher level. If you are looking for PPC leadership, I stand behind this recommendation.
From first call to active management
Three ways in. Each one has an exit.
That's the entire menu. There's no enterprise tier. There is no enterprise.
01 · Start here. Everyone starts here.
Decision Audit
Free30 minutes
Screen-share, read-only. I show you what's wrong in the account. You decide what to do with it, including nothing.
Not a fit? You get a referral, not a follow-up sequence.
02 · If you want it on paper
Written Diagnosis
$1,500one-time
The problem named, fixes in priority order, what to expect at 30, 60, 90 days. Your team can run it without me.
Credited to month one if we continue.
03 · If I'm your operator
1-2 slots this quarter
Account Management
- Weeks 1-4: rebuild, in priority order.
- Every Friday: what changed, why, what's next.
- Day 90: no better profit predictability, I end the retainer myself.
Questions people ask first
Before you ask.
- How does it start?
- With a free Decision Audit. Next steps only if it makes sense.
- What does it cost?
- See pricing above. No retainer before the free audit.
- Who is this for?
- DTC brands spending $20k to $250k a month. From $10k if the account is a fit.
- How soon do results show?
- Tracking fixes in days. Performance needs 6-8 weeks of clean data.
Free tools and notes
Things you can use right now.
Free tool
GMC Feed Audit
Upload your feed, get a list of what's broken and what it's costing you.
Calculator
Breakeven ROAS Calculator
Work out the ROAS you need before you judge any campaign.
Checklist
Google Shopping Setup Checklist
97 items, the full setup sequence, nothing skipped.
Field notes
Notes from real accounts
What breaks in live Google Ads accounts, and where to look.
Run an agency and need someone for the Google Ads side?
That's a different conversation. Referral or whitelabel, same standard of work.
Read this far? You're either procrastinating or checking if I'm the right person.
If it's the second, book the audit. Worst case, you leave knowing more about your account.
Book the audit
30 min, free. I reply within 24h.