You work with DTC founders.
Web dev, Meta, SEO, accounting. They trust you, Google Ads keeps coming up, and you have nobody to point them to.
Partnerships
Google Ads partnerships: referral and whitelabel
Refer a DTC founder and earn every month they stay. Or run me whitelabel under your brand. Same work either way.
The short version
- No complicated structures.
- No revenue share.
- No chasing invoices.
- I pay you, every month, on time.
Who this is for
You probably know someone right now.
You care about who you recommend.
Your name goes on every referral. You need to know the person delivers.
You want something simple.
No portal, no affiliate dashboard. You send someone, they sign, you get paid.
How it works
Four steps. Then it runs itself.
01
We have a 15-minute intro call.
Who you work with, who I take. We decide before anyone sends anyone.
Most of these calls take 10 minutes.
02
You send me a warm intro.
'Stefan, meet [name].' One message. I take it from there.
You never have to sell what I do.
03
I run a free Decision Audit with them.
30 minutes in their account. If it turns into a retainer, you get a one-page agreement.
No retainer, no fee. Clean.
04
You get paid every month they stay.
A fixed amount per client, paid the day I invoice them. Nothing to chase.
As long as they're a client, you're earning.
What you're sending them to
Your clients are in good hands.
Your name is on the referral. How I run accounts is on How I Think.
One operator
Me, on every account. No team, no project manager.
Profit-first measurement
From their P&L down: breakeven, contribution margin, MER.
Weekly decision log
Every Friday: what changed, why, what's next.
90-day kill switch
No better profit predictability in 90 days, I end the retainer myself.
Max 6 clients total
Your referral gets a senior operator with time, not a spreadsheet of 40 accounts.
ROAS, repeat-purchase brand, spend held flat0.65 → 1.85×
ROAS, while monthly spend fell from $12.6K to $9.2K2.37 → 6.11×
CPA, PMax-heavy account, inside 60 days-75%
Recent results. Anonymized, real numbers.
How the money works
Two models. Both agreed upfront.
Referral is a flat fee. Whitelabel is a margin, because you hold the client and the invoice.
Referral
Flat monthly fee.
Fixed per client, every month they stay. Not a percentage.
Whitelabel
Agreed margin.
You set the price, we agree my rate under it. The client and the margin stay yours.
No retroactive changes.
I raise my rates, your fee stays the same.
No minimum referrals.
Send one client, earn on one client.
Paid same day as their invoice.
You get paid when I invoice, not when they pay.
The fee conversation happens on the intro call. 15 minutes.
Whitelabel
Whitelabel Google Ads, running under your brand.
Your name, your reports, your client. I run the account in the background. Scope, reporting and margin agreed before anything starts.
Partners · in their own words
What they say about working together.
Stefan is a strong Google Ads specialist with solid hands-on experience in e-commerce. He understands campaign structure, optimization, scaling, and performance management, while keeping a clear focus on growth, efficiency, and profit. Dependable, professional, and easy to work with. I'd gladly recommend him to anyone looking for a Google Ads expert focused on profitable growth.
We've collaborated with Stefan on several DTC brands, and I must say we've been incredibly happy with his work. His vast knowledge has been invaluable, and I'm grateful for the opportunity to have learned numerous tricks from his expertise.
I have worked with numerous marketing technicians. I wouldn't put Stefan in that category. He operates at a much higher level. If you are looking for PPC leadership, I stand behind this recommendation.
Who's already in the room
People I work alongside.
Not a network. People I'd send a client to without thinking twice.
Web dev · Shopify
Nova Dizajn
Shopify and headless builds. Speed-first. They build the storefront I send traffic to. Clean handoff both ways.
eCommerce dev · CRO
Lion-8
Conversion rate work and post-click optimization. When the funnel is the bottleneck, they fix it. I fix the traffic.
SEO · technical
Dragan Berak
SEO and hreflang strategy for multi-market brands. When international structure is the gap, he closes it.
Google Ads · B2B
WeSpeakAds
Runs Google Ads for B2B brands. Different niche, same channel. We send each other clients who aren't the right fit.
If you're a good fit for this list, that's a conversation for the intro call.
I'm selective about who I work with. Partners included.
Two partners who send the right clients beat ten who send anyone. Book the call. If we're not a fit, I'll say so. No hard feelings.
Book intro call
15 min. No prep needed. Just show up.